Saudi Arabia Home Care Market

Saudi Arabia Home Care Market Size, Growth Analysis, Top Brands, Report 2023-2028

Comprehensive Research Report on Global Saudi Arabia Home Care Market Analysis, Growth Forecast 2023-2028

MarkNtel Advisors, a respected research firm, has conducted a comprehensive analysis of the Saudi Arabia Home Care market size, Share, Analysis, considering a multitude of factors such as recent developments, trade regulations, import-export assessments, production patterns, shifts in market regulations, optimization of the value chain, and valuable insights into market share. This study is meticulously structured with clearly delineated sections, chapters, and sub-categories, facilitating easy navigation for readers.

What is the market size of the Saudi Arabia Home Care industry?

The Saudi Arabia Home Care market is projected to grow at a CAGR of around 5.0% during the forecast period, i.e., 2023-28.

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Market Driver:

Rapid Urbanization in the Country Drives the Market

The country has seen rapid urbanization in the last few years as more people move from rural areas to cities in search of better livelihoods, creating a demand for home care products that are tailored to urban living. With the frequent movement to urban areas of the country, the requirement for compact & space-saving products has risen due to smaller living spaces such as apartments & condos, where space is limited, which helps in saving time & labor-saving costs.

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What specific elements are included in the segmentation of the Saudi Arabia Home Care industry?

The Saudi Arabia Home Care market comprises a wide array of diverse segments encompassing variations, trends, and market strategies. These segments are meticulously defined and thoroughly discussed, offering stakeholders vital insights necessary for making informed decisions and gaining a comprehensive understanding of the market landscape. The market is composed of the following segments:

By Product Type

-Air Care

-Candle Air Fresheners

-Electric Air Fresheners

-Gel Air Fresheners

-Liquid Air Fresheners

-Spray/Aerosol Air Fresheners

-Carpet Fresheners

-Odour Neutralizers

-Others (Refrigerator Fresheners, Bin Fresheners, and others)


-Automatic Dishwashing

-Automatic Dishwashing Liquids

-Automatic Dishwashing Powders

-Automatic Dishwashing Tablets

-Dishwashing Additives

-Hand Dishwashing

-Home Insecticides

-Electric Insecticides

-Insecticide Baits

-Insecticide Coils

-Spray/Aerosol Insecticides

-Others (Foggers/Bombs, In-Home Insect Repellents, and others)

-Laundry Care

-Carpet Cleaner

-Fabric Softeners

-Laundry Aids

-Spot and Stain Removers

-Starch/Ironing Aids

-Water Softeners

-Others (Colour Enhancers, Scent Booster, and others)


-Floor Polish

-Furniture Polish

-Metal Polish

-Shoe Polish

-Surface Care & Bleach

-Home Care Wipes and Floor Cleaning Systems

-Bathroom cleaners


-Drain Openers

-Kitchen Cleaners

-Multi-Purpose Cleaners


-Toilet Care

-In-Cistern Devices

-Toilet Care Tablets/Powders

-Toilet Cleaning Systems

-Toilet Liquids/Foam

By Distribution Channel


-Convenience Stores

-Online Retail/E-commerce

-Traditional Retailers

-Others (Direct Sales, Vending Machines, and Others)

Geographically Covered

By Region





Who are the major players in the Saudi Arabia Home Care industry?

  • Unilever
  • Henkel Jebel Ali FZCO
  • Reckitt Benckiser Group PLC
  • The Clorox Company
  • Procter & Gamble
  • Knooz Al-Ardh Detergent Manufacturing Co. LLC
  • Madar Group
  • Basic Chemical Industries
  • Gulf Hygiene Co. Ltd.
  • 3M

Gain a competitive edge by leveraging our Saudi Arabia Home Care market report.

  • The analysis of the Saudi Arabia Home Care market provides a comprehensive and in-depth examination of the industry’s size, growth trajectory, competitive landscape, and key players. This thorough analysis equips businesses with a complete understanding of market dynamics, enabling them to make informed decisions.
  • Additionally, this research examines current market trends and offers future forecasts, enabling companies to identify emerging opportunities and potential challenges. By grasping market forecasts, businesses can align their strategies and gain a competitive edge.
  • The research on the Saudi Arabia Home Care industry simplifies the process of evaluating and mitigating risks associated with entering or operating within the sector.

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Our specialization in niche industries & emerging geographies allows our clients to formulate their strategies in a much more informed way and entail parameters like Go-to-Market (GTM), product development, feasibility analysis, project scoping, market segmentation, competitive benchmarking, market sizing & forecasting, & trend analysis, among others, for 15 diverse industrial verticals.

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